internet Marketing Strategies
So now you’ve got a Web Site…
but is anybody looking at it? The solution is Web Site Promotion,
and Starmedia Advertising Agency can help.
There are three main types of Web Site Promotion that will bring
“hits” to your Site.
They are:
- Direct Marketing Off The Web
- Direct Marketing On The Web
- Search Engines
Direct Marketing Off The Web means publishing your Web address
on your business cards, stationery, brochures, company vehicles,
etc. Every customer or prospect who gets any piece of literature
can then look you up on the Web for more information.
Direct Marketing On The Web means establishing your presence
via reciprocal links, banner ads, web rings, award sites, newsgroups,
etc.
Search Engines are huge databases of Web Sites categorized by
key words. By properly submitting your Site to Search Engines,
and building the right Meta Tags, into your site, your
prospects will find you when they are surfing for information pertaining to your offering.
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